The University of British Columbia
Bachelor International Business
Nantucket Brand Trading Co.
Developed social media strategy and created content to improve user engagement through Pinterest, WordPress blog, Facebook, Twitter, and Instagram
Planned and executed email marketing campaigns through MailChimp to improve subscriber interaction with emails and ecommerce site
Created and implemented A/B tests through Optimizely, focused on improving site responsiveness and visitor conversions
Planned, developed, and launched promotional and rewards campaigns to acquire new customers and increase revenue
Tracked, reported, and analyzed key metrics from Google Analytics and Mandrill, including open/click rate, views, visits, revenue, and demographics
English Language Teacher
Designed and taught lesson plans focusing on meaningful language presentation and usage to a variety of students at different levels and abilities
Refined oral presentation skills while delivering an engaging and persuasive lectures
Cici Art Factory
Developed and aided in the implementation of the company’s first marketing plan, after conducting primary and secondary research on the target market
The campaign, which focuses on increasing brand awareness through social media, has lead to a 10% increase in customers since implementation in February 2013.
Partnered with Vancouver-based startup Learn.dot to outline and analyze the business model, and provided marketing suggestions based on opportunities and gaps found, which were implemented by the company.
Planned and led a workshop series to Pacific Arbour Retirement Homes addressing the reduction of carbon emissions through on-site agricultural projects. The workshop, which focused on marketing the green business practices to employees and residents, increased employee enthusiasm and resulted in the immediate construction of five new agricultural sites
Go Global UBC
Responsible for web content organization and management using the Mura platform
Wrote and edited new content for blog, web pages, and social media
Key team member in developing and implementing a campus-wide communication and marketing plan
Organized on-campus promotions, including planning events, scheduling speaking engagements, distributing print media, and managing online contests.
Wrote, edited, and published content on various online media, including mass e-newsletter blasts, blogs (using Wordpress and Google Blogger), and e-commerce product descriptions
Managed company social media accounts, including Facebook and Twitter, and ran weekly contests resulting in a 25% increase in followers after one month
Responsible for web content management using a variety of platforms, including CRE Loaded, Yahoo Manager, and Magnetic One
Complied and analyzed weekly reports on the statistics of various sites using Google Analytics
Managed a team of 5 people in order to design and implement a communications strategy for over 25 Dairy Queen locations in the greater Vancouver area
Increased traffic and customer loyalty based on our student-centric promotions solution
Other clients: Orange Julius, Vanelli's, Warner Brothers, Raw Canvas
获奖 & 荣誉
Presidents Entrance Scholarship
University of British Columbia
Elaine Dec 16, 2015
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rylee Nov 10, 2015
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Megan works fast and well.
Evelyn Ni Nov 8, 2015
硕士文书服务 Personal Statement 深度修改 传媒与新闻学
Great job. Efficient and professional. Thanks a lot~
Tong Oct 30, 2015
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Tong Oct 29, 2015
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It's the third document to work with Megan. She is always passionate and professional. She replies the message in time. Thanks for her job so much!
Tong Oct 29, 2015
硕士文书服务 Personal Statement 深度修改 会计、审计、金融管理
Megan is the super excellent! She gives my very professional and concrete advice. Besides, she acts quickly. Anyway, you will never regret choosing her!
Wenrui Liu Oct 22, 2015
硕士文书服务 Essay 语言润色 统计科学
I am really impressed with your work in such a tense schedule. I was able to meet my deadline, and all my essays are reviewed by two editors to make sure everything was perfect. Thank you so much for your hard work!