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关于西北大学市场营销硕士的申请(IMC)

专业介绍 市场营销 西北大学
  • 课程简述: 申请西北大学市场营销硕士的相关经验(IMC),背景提升方法,文书写作tips,IMC课程介绍等
  • 适用用户: 想要申请西北大学市场营销硕士的学生

欢迎你将自己的情况做一个介绍,然后我会从你的实际情况,比如学术背景,实习经历,职业目标等出发,给出选校建议和背景提升建议,文书写作tips,面试tips,并指导申请流程。同时,如果你有兴趣,我可以介绍西北imc的资源,课程等情况,让你对女神校有个更直接的认识。

自我介绍

自我介绍

教育经历

教育

Northwestern University

Master Integrated Marketing Communications (IMC)
~

Stockholm University

Others
~

复旦大学

Bachelor English 英语
~

经历

Intern

EF Education First, Shanghai Headquarters
~

1. Worked with an international team to brainstorm and design the contents of the textbook “Trailblazer”, as well as relevant online homework
2. Was responsible for testing the digital content authoring tool for an online homework platform
3. Conducted the Grammar Lab user testing including showing the students different formats of remediation, interviewing them to get feedback and evaluating the results

Intern

SMG(Shanghai Media Group)-CJ Homeshopping Co.,Ltd
~

1. Brainstormed and co-authored marketing proposals on the theme, form and process of “Dragon Shopping Festival” and “2016 New Products Exposition”; liaised with exhibitors; assisted in marketing campaigns, including product launch, exhibition rooms, interactive activities at venue. (Two events attracted 8000 and 30000 people respectively)
2. Discussed sales promotion plans monthly; drafted rules concerning rewards points system, lottery, costs borne by suppliers of products sold on TV, the Internet, and catalogs
3. Pitched advertising and press releases of brand and sales promotions on broadcast, print, and network media

PR Intern

FleishmanHillard, Shanghai | Corp Group, PR Department
~

1. Conducted research on client’s competitors’ marketing approaches in the domestic dairy industry; independently wrote two analytical reports in English on marketing methods and industry updates
2. Searched national and local policies related to cruise industry and composed three analytical reports in English on the impact of policies on the client company
3. Wrote PR drafts for two companies, pitched press releases and collected clippings

Teaching Assistant, North American Program Department

New Oriental Education & Technology Group
~

1. Tutored 21 students in the TOEFL class, including correction of students’ assignments and explaining difficult problems
2. Recorded students’ class performance, analyzed their TPO results, and wrote reports on their weaknesses and review plans
3. Participated in editing the TOEFL writing section of the textbook

Intern

PPMG Phoenix Digital Media Co.,Ltd
~

1. Participated in the discussions of the regional marketing strategy of “Phoenix E-Learning” including distribution channel and key account management
2. Posted information on new courses, sales promotions, and educational news, and communicated with followers on Weibo
3. Collected students’ and parents’ opinions via the message board and wrote reports on their feedback

获奖 & 荣誉

Kwang-Hua Scholarship, Fudan University (Top 5% out of all students) – First Prize

Fudan University

Outstanding Student Award, Fudan University (Top 15% out of all students) – Second Prize

Fudan University

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  • Kitty
    Kitty Oct 16, 2019
    行家咨询: 关于西北大学市场营销硕士的申请(IMC)

    学姐特别特别好!!!不仅给申请资料提了很多实用的建议,让我在准备文书的时候思路更加清晰,而且提供了很多专业就读的经验和感受,让我感觉离梦校的距离好像又进一些呢~学姐答疑的时候也特别好,当时我在路上,路痴各种bug,学姐都很耐心!果然营销人都是很热情啊,非常感谢学姐的帮助和指导!!!

  • Emma
    Emma May 6, 2019
    行家咨询: 关于西北大学市场营销硕士的申请(IMC)

    Joy真的很细心!!!耐心回答了我每个问题!!!最后还给我爱的鼓励

  • Cynthia Sun
    Cynthia Sun Mar 12, 2019
    行家咨询: 关于西北大学市场营销硕士的申请(IMC)

    学姐态度很好~在面试前跟学姐mock了一下,发现了很多自己答题时的问题,学姐也根据我的每题回答给出了一条条具体的建议,教我怎么跟面试官增加互动,怎样让自己的回答不那么俗套并引起面试官的兴趣。希望在学姐的帮助下会有西北的好消息!

  • miamia
    miamia Mar 4, 2018
    行家咨询: 关于西北大学市场营销硕士的申请(IMC)

    时间比较紧张,通过跟客服沟通联系到了学姐,很快就接手了,谢谢芝士圈和学姐~ 交流过程中,学姐针对我的表现指出的问题都非常清晰,每个问题都直击痛点,并且给出了具体可行的建议,非常感谢学姐啦!会根据学姐指出的问题认真调整的,希望被学姐开过光之后,也会有好事发生!

  • 135****6931
    135****6931 Feb 5, 2018
    行家咨询: 关于西北大学市场营销硕士的申请(IMC)

    哈哈哈哈直系学姐很温柔态度很好~ 在IMC面试前两天预约了面试指导 学姐给了很多insider的建议 而且帮我mock了一次 面试完不到一个礼拜就拿到offer 很感谢学姐啦~ !!

  • Julia
    Julia Feb 5, 2018
    行家咨询: 关于西北大学市场营销硕士的申请(IMC)

    因为申IMC是临时起意,处于非常赶时间的状态。但没想到学姐很快就接手了咨询,并且对PS和CV都给出了非常具体实用的意见,超级赞!Thanks a lot!

  • 180****2856
    180****2856 Jan 19, 2018
    行家咨询: 关于西北大学市场营销硕士的申请(IMC)

    谢谢Joy对文书提出的建议!聊过以后更想要进IMC这个项目了,希望能拿到offer~

  • Xinran Ji
    Xinran Ji Dec 10, 2016
    行家咨询: 关于西北大学市场营销硕士的申请(IMC)

    学姐很有耐心且条理清晰,针对我的个人背景提出了建议,同时对职业规划、文书写作以及专业选择上给予了宝贵信息,感谢^-^

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