Jovia Xia

Carried out field research and conducted secondary desk research & primary expert interviews；Coped effectively with quantitative data about 20 key players (for the lighting project)；Analyzed both quantitative and qualitative information, prioritized usefulness, made logical storylines；Cooperated with team members to finish the final English report (100+ pages), drew insights about the market and industry

Focused on GSK’s payment terms for UK construction SMEs;
Completed GSK’s financial position research, GSK’s competitors benchmark and UK construction SMEs analysis;
Presented the findings and corresponding suggestions to the manager of GSK UK branch’s procurement department.